Our Coaches & Therapists – Our Expertise

Behind every Westwood Private Fitness coach you’ll find an unparalleled training methodology clinically proven to deliver real results. Your coach has undergone a rigorous, science-backed education through the best fitness certification the industry offers. And each of our coaches continues and is encouraged to steadily evolve in the latest fitness, health, nutrition, and lifestyle education, so you get results and turn your impossible into possible sooner.

Steve Jordan, BS, PES, CSCS, CPT, HLC2
Owner and founder of Westwood Private Fitness.

“Everyone thinks about changing the world, but no one ever thinks about changing themselves.” – Leo Tolstoy

!998: Steve received his BS in Kinesiology from the University of Maryland.

1997: Worked as a personal trainer at the White House under President Clinton’s administration in 1997.

1999: Steve followed his instincts and moved to NYC worked at The Sports Club LA, Rockefeller Center and Clay Fitness where he trained high profile celebrities, CEO’s, investment bankers and executives who wanted a cutting edge integrated approach to wellness.

2002: At a young age of 27 years old and considered one of the top professionals in his field, Steve found his way to Los Angeles.

2002-2004: Educator/Trainer To Trainers for The National Academy of Sports Medicine, Power Plate, Keiser Fitness, and The Parisi Speed School.

2004- 2019: Owner of Steve Jordan Fitness, a premier private training facility working with a diverse group of individuals from all walks of life including the rich and famous: A-list celebrities, musicians, athletes, authors, industry tycoons, and billionaires.

Present: Host of the podcast: I AM Healthy & Fit with guests including pro athletes, NY Times best selling authors, top physicians, and gurus of health and fitness. Leading health and fitness retreats for Canyon Ranch, The Peninsula Hotel, & The Robb Report.

Opening Westwood Private Fitness is Steve’s latest business venture to bring health and fitness to the amazing residents of Westwood and near by communities with his extraordinary team fitness coaches.

Accolades: Appearances and features: Dr. Oz, NBC The Today Show, ABC News, E!, Tyra Banks Show, Oxygen, Men’s Fitness, Fitness, Self, The Robb Report, LA Confidential, Outside, Men’s Journal, Hollywood Life, University of Maryland Alumni magazine, and much more.


  • Athletes of all levels and any sport
  • The busy executive crunched for time
  • Performance psychology
  • Weight loss
  • Back pain and other musculoskeletal imbalances
  • Prehab and rehab post surgery including hip & knee replacements
  • Bodybuilding
  • Physique and/or strength training for quality of life, TV, film, music tours, or camera
  • Endurance training for marathon, triathlon, cycling, hike or swim.
  • Competition training
  • Lifestyle coaching
  • Nutrition
  • Sleep
  • Stress management
  • Meditation and breathing
  • Public speaking for company or wellness retreats, seminars, schools, and for willing audiences of all sizes.
  • Having fun during the process

Our Coaches

Pontus Lundkvist, CPT
CrossFit Level 2 / FRC Mobility Specialist Precision Nutrition Level 1 / Working Against Gravity Nutrition Level 1

“Unless commitment is made, there are only promises and hopes; but no plans.” —Peter F. Drucker

Pontus developed his passion for health and fitness while growing up in Sweden where he was multi-sport athlete competing at the highest level. After moving to the US in 2016, he delved deeper into his passion of human movement science, pain management, program design, and nutrition.

He combines a strong knowledge of the human body with his expertise in nutrition to offer a comprehensive experience for all of his clients. Pontus takes pride in empowering individuals to take control of their lives and has helped many people achieve their fitness and rehabilitation goals.


  • Kettlebells
  • Barbells
  • Bodyweight
  • Strength training
  • Stress relief
  • Strength and conditioning programming
  • Weight loss
  • Mobility
  • Back pain and other musculoskeletal imbalances
  • Prehab for surgeries
  • Rehab post surgeries
  • Breath training
  • Nutrition
  • Sleep
Farrah Zweig, BS, CPT, CEP
Fitness Coach

“Life is a journey, not a destination”

Farrah Zweig has a degree in Kinesiology with an emphasis in fitness, nutrition and health. As a Certified Personal Trainer and Exercise Physiologist for over 15 years, she has helped numerous clients increase strength, confidence, and an appreciation of what their body can accomplish.  We will define your personal definition of what “being fit” means.

Physical fitness requires a holistic approach; it’s not about being skinny! It’s about feeling good about your body and your body feeling good.  From neuroscience tools to playful activities, Farrah guides you on your way to athleticism. Staying healthy is a lifelong journey on a long and windy road and she stays with her clients every step of the way! Having overcome eating issues and losing over 40 pounds multiple times throughout her life, she understands the challenges and struggles of change and supports her clients in establishing and maintaining their own healthy lifestyle. Creating exercise and nutrition programs that take into account a person’s likes, dislikes, goals, and any health issues is just the beginning…

Change occurs from the inside out. From focusing on small muscle groups to ensure they are supportive of the larger muscles we also focus on the behavioral and emotional aspects that accompany life-changing events.

Motivate. Cheer. Encourage. You can do it and I am here to help!


  • Toddlers/Preschool (0-5)
  • Adolescents (6-12)
  • Tweens/Teens (13-18)
  • Pre/post natal, pelvic-core
  • Musculoskeletal Rehab
  • Weight loss
  • Muscle/strength building
  • HIIT Training
  • Mud run training
  • Running, marathon training
  • Balance/flexibility/mobility
  • Athletic skill building and injury prevention
  • Behavior, Nutrition, Weight Management and Lifestyle
  • Mind-body, breathe fitness
  • Osteoporosis prevention
  • Neuromuscular training
  • Mental Fitness
  • Boxing
  • Play fitness
Madelyn Levine, CPT, Precision Nutrition, Sprint 8 HIIT
Fitness Coach

“We are what we repeatedlydo. Excellence, then, is not an act, but a habit.” —Will Durant

After years of coaching group fitness, Madelyn transitioned to personal training in order to focus on the unparalleled processes and results that come with a one-on-one approach to fitness. Madelyn has developed a client-centered training style, helping a vast range of people find their fitness “why.” Once found, your fitness “why” will serve as your anchor — the foundation of the necessary discipline when motivation no longer carries enough power. Because Madelyn struggled with her weight during adolescent and teenage years, she understands and respects the physical, mental, and emotional commitment and toll any kind of athletic change requires. She has a passion for coaching clients through such change.


  • Rehab/Prehab
  • Strength Training
  • Core Training
  • Weight losMobility
  • Nutrition
  • Strength Training for Women
  • Lifestyle change
  • New-to-fitness clients
  • Running / Cross-training
  • Pilates/Yoga
  • HIIT


Josie Stevens, CPT, Orthopedic Specialist, Pre/Post Natal Specialist
Fitness Coach

“Work smarter, not harder.”

Josie moved to Los Angeles, CA from Philadelphia, PA at the start of 2021.

In Philadelphia, she played Women’s Division I Soccer at Drexel University, ran long distance and was involved in crossfit. Josie fell in love with the medicine of movement and wants to help others find the same passion for fitness. 

After college, Josie worked as a Personal Trainer at LA Fitness and as a Group Fitness Instructor at F45. Since moving to LA she’s worked as a Trainer at Equinox Miracle Mile and Westwood Private Fitness while getting certified as a Pre/post-Natal Specialist and an ACE Orthapedic Exercise Specialist.

Although Josie has worked with a wide variety of clients and goals, her overarching goal for each of her clients is to prepare them all for pain-free longevity and health. Whether this means correcting muscle imbalances or finding a sustainable and consitent routine, holistic wellness is at the center of Josie’s training.


  • Olympic Lifts
  • Functional Performance
  • Long-Distance Running
  • Knee-PainLow Back-Pain
  • Corrective Exercise
  • Metabolism Pre/Post-Natal

“May you always remember to enjoy the road, especially when it’s a hard one.” 
– Kobe Bryant

Ralph earned his degree in Kinesiology and graduated with a Bachelor’s of Science in Applied Fitness. He trained clients at Altus, a private membership holistic fitness facility in Santa Monica, where he was the Head Exercise Specialist and Fitness Facility Manager. At Altus, he worked closely with world renown chiropractors, physical therapists, nutritionists, and massage therapists to create custom plans for each client to assist them in meeting their health goals. Ralph has worked with clients of all ages, as well as all levels of fitness. He’s trained celebrities, and professional, olympic, and student athletes, but he finds the most joy in assisting people who simply want to increase the longevity of their health.

Though fitness is his specialty, Ralph believes that incorporating other forms of practices are the keys to achieving the most optimal body possible. A holistic approach in fitness, function, mindfulness, and nutrition are the principles and pillars of his training programs.

Ralph has been working as a certified personal trainer with more than eight years of experience and expertise under his belt. His format on how to motivate individuals, knowledge of what is safe/unsafe, and how to guide you to get your body functioning optimally is what sets him apart from other trainers. His passion and drive is to help others succeed. There isn’t a shadow of doubt when working with Ralph, because your health and fitness goals automatically become his goals, and he is committed to your growth just as much as you are. 


  • Functional training
  • Increasing strength 
  • Weight loss/ weight gain
  • Injury prevention/ corrective exercise 
  • Muscle hypertrophy  
  • Plyometrics 
  • Speed and agility 
  • Mobility and flexibility 
  • Core activation
  • Cardio endurance 
  • HIIT Training  
  • Balance and proprioception 
  • Rehab post surgeries and injuries 
  • Creating exercise programs/ periodization 
  • Mediation and breath work/ stress management 
  • Lifestyle coaching
Valentina Echavarria NASM CPT, CNC, Pre/Postnatal Performance Training
Fitness and nutrition coach Quote: “If we could give every individual the right amount of nourishment and exercise, not too little and not too much, we would have found the safest way to health.” -Hippocrates 

Bio: Since very young, Valentina has been very interested in exercise and food. From trying different sports while living in Colombia, to training Muay Thai and boxing in late high school and early college while in Miami, exercising and intuitive eating have always been a part of who she is. In 2019, when she first moved to LA, she continued researching training modalities, while she finished her studies in Nonprofits and Business. This led her to bridge both of her passions: Fitness and helping the community. Since then, getting certified through the National Association of Sports Medicine has marked the beginning of her career, helping others see fitness and nutrition not as a tedious chore, but rather a compliment to their lifestyle in a way that is relevant to, and sustainable for them through the lense of intuitive fitness and nutrition


Mobility / flexibility

Strength training

Interval training

Weight loss

Lifestyle Change

Nutrition coaching / intuitive eating

Intuitive fitness

Our Therapists

Robert Torres, NASM-C.E.S., P.E.S, LMT, ELDOA 1

“Some people want it to happen, some wish it would happen, others make it happen.” Michael Jordan

Robert has been practicing soft tissue therapy for 12 years by working with elite athletes at the age of 20. He has surrounded himself with strength coaches, Physical Therapists, Chiropractors and Trainers to understand ailments and limitations in individuals from chronic issues to pre and post surgery.

Robert has has taken all is experience and knowledge  with professional athletes and applied it to those with various physical issues. using multiple modalities in soft tissue, active/passive stretching , fascial abrasion technique (graston,iastim, Gua sha) and muscle testing to better help with the body as a whole from musculoskeletal to fascia  and mobility in joints.

Robert has had the pleasure in working  with multiple organizations from the Los Angeles Rams to Men’s tennis at UCLA to collegiate athletes training for the NFL combine and the Los Angeles Sparks.